In Twitter is used to spread political agendas. The

In the article “The
“Tweet Politics” of President Trump” (2017), Kreis examined how a mainstream
medium like Twitter is used to spread political agendas. The research focuses
on the use of social media because it is a new method to spread political
ideologies and its effect has not been thoroughly researched. Kreis uses
president Trump as an example of how he uses his private account to disseminate
his right-wing political agenda and explores how this use of mainstream media
could impact politics.

The author opens
the article by examining the characteristics of a populist leader. Kreis (2017)
claims that populists claim to represent people by protecting a specific group
of people that could be being oppressed by another group in the society. The
author further adds that populists also refer to the notion of a homeland of
the people and connects it to their national identity and culture of the
people. According to Wodak, “right-wing populists use “discursive and
rhetorical strategies (…) in their attempt to dominate the political agenda and
media reporting” (as cited in Kreis, 2017, p.610). Due to this Kreis (2017)
further explains that social media like Twitter is an essential tool for this
kind of politicians because it gives them a direct channel to communicate with
the people and it makes them appear closer to them. Kreis (2017) further
explains that the U.S. political culture is influenced by a two party system
and in the last election, this system was represented by Hillary Clinton and
political outsider and celebrity Donald Trump. Trump used Twitter as his
primary instrument to communicate his right-wing discourse and to successfully
reach large audiences and appear close to people. Throughout his whole
campaign, he used this tool to write controversial statements about immigrants,
women, etc. and by doing this drawing attention to himself.

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Kreis developed
his analysis from a data collected of Trump’s tweets from the day of his
inauguration until his first address to Congress. For his study, he analyzed
the discursive strategies that were employed to refer to themes like homeland or
protection of people to spread his right-wing populist discourse. Further
along, Kreis gives us seven examples in where Trump uses his twitter account to
reinforce his populists’ ideologies by articulating that the day of his
inauguration is the day that everyone will remember as the day that the
American people regained their sovereignty. The author also mentions that Trump
in his tweets makes reference to supporting the U.S. American Industry and he
creates more jobs for the people, appealing to the American sense of homeland.

Trump also in various of his tweets refers to the homeland being threatened by
another group of people, this group being the immigrants.

In conclusion,
Kreis (2017) recognizes that Trump spreads his agenda and contributes to the
normalization of the right-wing populist rhetoric through his twitter account.

The data of this study concluded that populism is on the rise and is starting
to impact or even transform how politics are done. For this reason, Kreis
(2017) suggests that “it is necessary to analyze the meaning and function of
Trump’s discursive and rhetoric strategies in order to prevent the
normalization of such discourses.”